<?xml version="1.0" encoding="UTF-8"?><rss xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:atom="http://www.w3.org/2005/Atom" version="2.0"><channel><title><![CDATA[Benchmark International]]></title><description><![CDATA[Benchmark Internatio]]></description><link>https://www.benchmark-int.com/blog</link><generator>RSS for Node</generator><lastBuildDate>Tue, 14 Apr 2026 04:22:41 GMT</lastBuildDate><atom:link href="https://www.benchmark-int.com/blog-feed.xml" rel="self" type="application/rss+xml"/><item><title><![CDATA[Why Channel Strategy Matters in Wholesale Distribution]]></title><description><![CDATA[When brands start thinking about international expansion, there’s a moment where the excitement kicks in. New markets, new retailers, new customers discovering the product for the first time. And then someone says the words that make experienced distributors quietly nervous: “Let’s launch everywhere.” Supermarkets, pharmacies, convenience stores, service stations, specialty retailers — the whole lot. Day one. Full throttle. It sounds ambitious. It looks impressive on a PowerPoint slide. But...]]></description><link>https://www.benchmark-int.com/post/why-channel-strategy-matters-in-wholesale-distribution</link><guid isPermaLink="false">69adfb341b8e90b2a7e6d68d</guid><category><![CDATA[Global Food Partnerships]]></category><pubDate>Sun, 08 Mar 2026 22:53:17 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_292131f05f9a4e38ba2c67551a456c30~mv2.png/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item><item><title><![CDATA[Wholesale Distribution in New Zealand: Understanding the Market]]></title><description><![CDATA[For brands looking to enter the country, understanding wholesale distribution in New Zealand is critical. The way products move from manufacturer to shelf is shaped by a unique retail structure, strong supply chains, and a grocery sector that is far more concentrated than most global markets.]]></description><link>https://www.benchmark-int.com/post/wholesale-distribution-in-new-zealand-understanding-the-market</link><guid isPermaLink="false">69ad061b3fdd64550e6b65f7</guid><category><![CDATA[New Zealand Distribution]]></category><pubDate>Sun, 08 Mar 2026 05:24:47 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_319dd1d1299f4ff8888077e61ced8213~mv2.png/v1/fit/w_1000,h_583,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item><item><title><![CDATA[Benchmark Foods Colombia Partners with Indofood to Bring Indomie Noodles to Colombia ]]></title><description><![CDATA[Benchmark Foods Colombia Partners with Indofood to Bring Indomie Noodles to Colombia ]]></description><link>https://www.benchmark-int.com/post/benchmark-foods-colombia-partners-with-indofood-to-bring-indomie-noodles-to-colombia</link><guid isPermaLink="false">69accc7fd66894c6d6f76c50</guid><category><![CDATA[Global Food Partners]]></category><pubDate>Sun, 08 Mar 2026 04:35:35 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_0f0fdd1b117242a0a2e07009debc7913~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item><item><title><![CDATA[Not Every Brand Should Launch the Same Way (And That’s a Good Thing)]]></title><description><![CDATA[At Benchmark Foods, we work with brands from all over the world that are looking to grow in new markets. Some are well-established global names. Others are founder-led brands that started in a garage, a tiny kitchen, or somewhere between late-night product tweaks and early-morning supplier calls.



But here’s something we’ve learned after years in wholesale distribution:

There is no universal playbook for launching a brand.]]></description><link>https://www.benchmark-int.com/post/not-every-brand-should-launch-the-same-way-and-that-s-a-good-thing</link><guid isPermaLink="false">69ad002f3fdd64550e6b59db</guid><category><![CDATA[Global Food Partnerships]]></category><category><![CDATA[Global Foods Partners]]></category><pubDate>Sat, 07 Mar 2026 05:00:00 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_5c6f3d8bf8ae45cc84b641a5b9b86fdb~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item><item><title><![CDATA[Ollys Pretzels Available At Fresh Choice Supermarkets!]]></title><description><![CDATA[Big news for snack lovers — Olly’s Pretzels  have officially launched in New Zealand and are now available at FreshChoice supermarkets nationwide. If you haven’t tried them yet, here’s what you need to know. The thinnest and tastiest pretzels in the game Olly’s aren’t your average pretzels. They’re super thin, ultra crispy, and seriously flavour-packed  — designed to bring some energy back into what’s traditionally been a pretty sleepy category. Every bite delivers: A lighter crunch Bold,...]]></description><link>https://www.benchmark-int.com/post/ollys-pretzels-available-at-fresh-choice-supermarkets</link><guid isPermaLink="false">69a3d65c3a2716aeb21b0486</guid><pubDate>Sun, 01 Mar 2026 06:04:27 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_bae7e739cf72400bb5683b8c9e23fd7c~mv2.jpg/v1/fit/w_1000,h_1000,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item><item><title><![CDATA[Mr Organic Coming To New Zealand!]]></title><description><![CDATA[Big news — Mr Organic is launching in New Zealand , and we couldn’t be more excited to finally bring this iconic Italian organic brand to Kiwi shelves. If you love proper Italian food, grown the right way, made with real ingredients — you’re going to feel right at home.  Where It All Began Back in 2009, founder Valerio had a simple but powerful vision: create an honest Italian organic brand that combines traditional Italian food culture with organic farming principles. With three...]]></description><link>https://www.benchmark-int.com/post/mr-organic-coming-to-new-zealand</link><guid isPermaLink="false">69a3d550177696dbd354f4bd</guid><pubDate>Sun, 01 Mar 2026 05:58:48 GMT</pubDate><enclosure url="https://static.wixstatic.com/media/a020f8_56a717f3b1e44386ade89e2fcaa8cca0~mv2.png/v1/fit/w_1000,h_760,al_c,q_80/file.png" length="0" type="image/png"/><dc:creator>null null</dc:creator></item></channel></rss>